Chocolate Celebrates 30 Years with Limited Gear for Skate Shops Across the Globe
Chocolate is one of those brands in skateboarding that you just can’t help but love. Their team has always been stacked, their gear is always clean and rad, and simply put, they’ve always come correct—for three decades now!
Their 30-year celebration continues, and in true Chocolate fashion, they’re giving back to the shops, communities and cities who have supported them all these years in a really cool way. Take a look:
View the original article to see embedded media.
„2024 marks #30ChocolateYears, and we’re flipping the script to celebrate!“ Chocolate announced on Instagram recently. „A huge shoutout to all the cities, shops, and communities that have been part of the ride – we couldn’t have made it this far without you.“
These are the types of things that I can really get behind, you know? And really, where would any brand be without the support of local scenes, core skate shops and all the skateboarding enthusiasts across the globe? Probably not 30 years deep! That’s for sure.
Adding to it all, they also mentioned, „Before Evan Hecox crafted the iconic Chunk logo, Andy Jenkins hand-drew Chocolate’s first Script. Now, for our 30th, we’ve flipped that Script for over 90 cities across the globe, showing love to the places that have supported us from the start.“
Related: Chocolate Teams Up With Artist Evan Hecox On New ‚City Series‘ Decks (Out Now)
I’ve always been a fan of Chocolate, and as someone who tirelessly preaches about supporting local skate shops, this whole concept simply has me fired up. And I have to imagine all the shops and communities involved feel the same way.
If you haven’t yet, swipe through some of the IG posts that are peppered in here for a small taste of some of the shops and cities involved.
All the gear is available exclusively at YOUR local skate shop now. How much easier can they make it to go support this holiday season!?
View the original article to see embedded media.
Coast to coast, country to country, stuff like this is what skateboarding is all about, if you ask me. Shoutout to the entire Chocolate squad—from the team to the folks charging behind the scenes—and of course, all the shops, communities, scenes and skateboarders who keep the fire burning!
💻 Don’t miss another headline from TransWorld SKATEboarding! Subscribe to our newsletter and stay connected. Be sure to subscribe to our YouTube channel for more quality skate content. 💻
